This comprehensive text focuses on the fashion segment of the retail industry. It begins with a broad overview of fashion retailing, then focuses on on-site and off-site environments, management and control functions, merchandising fashion products, and ends with communicating with and servicing the clientele. In this new edition, the authors focus on the globalization of the retail industry with emphasis on US retail expansion into foreign markets as well as global brands' proposed expansion into the US market. This edition has been extensively updated to include current trends including sustainable fashion, the growth of the multi-cultural market, and the impact of new technology and e-commerce. With many engaging photographs and examples to illustrate the concepts, Fashion Retailing is ideal for learning the fundamentals of global fashion retailing and the basic business concepts involved.
New to this Edition:
In 1874, Stéphane Mallarmé, the great French poet, undertook a highly idiosyncratic project--the publication of a fashion magazine called La Dernière Mode (The Latest Fashion)--that he almost single-handedly compiled. Using a variety of feminine and masculine pseudonyms to theorize about fashion and to advise on popular vacation destinations, home furnishings, and entertainment, Mallarmé created a spectacularly original work. The distinguishing feature of Mallarmé's magazine is that it explores the nature of fashion from the inside. While it is a genuine fashion magazine, it also satirizes the entire genre. Various theories have been entertained about the work: it has been viewed as a prose poem, a hoax, and a cynical money-making venture. Furbank and Cain, however, argue that such guesses are hopelessly off the mark. Complete with the original artwork and a contextualizing introduction and commentary, this is the definitive translation of one of French literature's greatest enigmas.
Barbie calls upon some very fashionable fairies for help to save a failing fashion clothing company in Barbie: A Fashion Fairytale. This full-color storybook with over 30 glitter stickers is based on Barbie's latest direct-to-DVD movie.
It's Fashion Week in New York and Ellie's in charge of the dogs' modeling outfits that match their mommy-mdoels for a fashion competition. But before the first round closes, one of the designers drops dead of anaphylactic shock, her Epipen useless because someone's emptied it.
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